Dressing our little ones in adorable outfits is one of the joys of being a parent, especially for parents who are lovers of fashion. Shopping for the kiddos is so much fun that we will often shop for them before we even think about shopping for ourselves. Though storefronts that offer children’s apparel are prevalent, online children’s clothing shops aren’t as easy to find. When I spied the super cute kiddie fashions offered by a shop that I came across on Instagram, I wanted to know more and I wanted to share this lucky find with my audience. Read on to get the deets on the online children’s boutique, Savvy Seeds.
My name is Lawanda Curtiss. I am a single mom of two. My son is 14 and my daughter is 6. I was born and raised in Miami, Florida, but relocated to Georgia in 2008. I work full-time as an Intervention Specialist at a high school.
While I do love my career, I'm always seeking ways to create generational wealth so that my children don't have to struggle as I did. I would like to live a little more comfortably as well. I have a specialist degree in Curriculum and Teaching. However, due to financial reasons, I was not able to live on campus and did not get the full college experience. I want different for my children. I started Savvy Seeds as a business for my daughter in hopes that I could use the proceeds to add to her college fund. I also want her to take over the business one day.
Savvy Seeds was started in November 2019. It was started as a business for my daughter, Jade Maria. She is very intelligent, extremely talented, and loves fashion. I wanted a company that could provide unique clothing items for kids who are fashion lovers like her. My company prides itself on providing trendy items at low costs with fast shipping.
Someone told me they could see me in the fashion business. However, fashion was never really my thing. I do, however, love dressing up my daughter. She also loves to dress up. I was influenced to start a fashion business by her. We like being unique and I wanted to find items that parents couldn't find at traditional clothing stores.
We offer clothing items for boys and girls ages 0-6. We offer a limited supply of shoes for infants. We also offer accessories for kids including sunglasses and purses.
We are considering a partnership with someone who makes customs bows and bowties so that we can add these custom items to our store. We are also thinking of adding custom Savvy Seeds shirts to the store.
My greatest accomplishment was acquiring brand reps. Our two most active brand reps are Ava Marie and Kiara Rose. Not only do they purchase and advertise products, but they also give me specific product suggestions to add to the store. They have helped to increase our social media following and they help attract new customers.
Advice to Aspiring Entrepreneurs
MAKE A BUSINESS PLAN!!! Do your research. Take your time. We just dove in. That's NOT a good idea. There is a lot of competition out there. You have to figure out what will make your company stand apart from the others.
Shop the latest in children's fashion at savvy-seeds.com
Connect with Savvy Seeds on social media!
Does your little one enjoy dressing up? Tell us about it below. Don't forget to wish Savvy Seeds a happy one year anniversary and well wishes for many more years of business to come!
She Made It on Trulycharmedlife.com is dedicated to celebrating businesses owned by women. Are you interested in having your business featured on the blog? Email Charmedlife@trulycharmedlife.com.
The creator of Truly Charmed, Antoinette Cain, delights in all things fashion, all things fostering empowerment, and all things that inspire ambition. Antoinette started this fashion and lifestyle blog to celebrate those who are living their Charmed Lives and to empower those who haven't yet realized that life may be imperfect, but in every day there is a Charmed moment.