Plus size fashion designer, and Atlanta native, Shawn Denise is making her mark on the fashion industry with her plus size fashion brand PaintbyShawnDenise. PaintbyShawnDenise offers vibrant, colorful, and beautifully detailed pieces highlighted with lots of movement. Shawn Denise's designs are an answered prayer for plus sized women, like myself, who are tired of drab colors and monotonous designs when it comes to plus size fashion. In this post, Shawn Denise shares with us the inspiration behind launching a plus size fashion design business and what it means to be #PAINTED.
TC: Fans, especially social media fans, love to connect with the face behind the brands that they follow. What do you want readers to know about you…Shawn Denise?
SD: I am a proud graduate of Tennessee State University, class of 2007. I am a self-taught plus size fashion designer from Atlanta, Ga. In 2013, I decided to create my own plus size brand, PaintbyShawnDenise.
TC: What sparked your interest in becoming a fashion designer, and your interest in plus-size fashion design in particular?
SD: After years of not finding stylish, detailed statement looks, I came to realize that my true dream was in fashion and becoming a fashion designer. On January 3, 2013, I decided to cultivate PaintbyShawnDenise, creating chic fashion for the woman with curves, sizes 12-34. I went out, bought a sewing machine, and began teaching myself how to sew by watching YouTube videos. Three months later, I made my first sale!
I was also inspired by witnessing others pursue their dreams. I believed that creating this lifestyle focused on fashion and classy pieces was the route for me.
TC: What makes your brand unique?
SD: Wearing PaintbyShawnDenise means you are #PAINTED. When you are #PAINTED, it’s a different type of glow. Are you Ready to be #PAINTED? My goal is to have thousands of women with curves, or plus size women, #PAINTED in my designs. My brand is chic, colorful and dramatic! I love bold prints and bright, stand out colors! PaintbyShawnDenise provides bold, creative, classic statement garments for plus size women sizes 12-34.
TC: What has been your greatest accomplishment so far?
SD: I have released more than 10 collections over the past 7 years. My brand has appeared on runways from New York City to Atlanta. The appeal of PaintbyShawnDenise and my brand’s direction are things that I am very proud of. I have been honored with requests to do fashion shows from London to Vancouver and LA to Miami.
TC: Are any new projects or events in the works for your company?
SD: I am currently releasing my full Spring 2020 collection and will release a Summer Collection in June/July. PaintbyShawnDenise is my first brand but will be followed by MSTbyShawnDenise (Men), PAiNTED KiDS, DOPSbyShawnDenise (Shoes & Accessories) & Shawn Denise Home Decor. Stay tuned!
TC: What is your advice to someone who is trying to start a business similar to yours?
SD: Do your research. If you want to sell clothes for extra cash, by all means, do that! But if you want to create and manufacture as a designer, the process is very different for you. Stay focused and stay true to your creative capabilities.
Gallery: PaintbySeanDenise's Spring 2020 campaign Paw Patrol
Thanks, Shawn Denise, for sharing your brand with us! Continue to make your mark in the fashion industry. Friends, be sure to check out the latest designs at paintbyshawndenise.com. First, drop a comment and give us your thoughts on the blog post!
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The creator of Truly Charmed, Antoinette Cain, delights in all things fashion, all things fostering empowerment, and all things that inspire ambition. Antoinette started this fashion and lifestyle blog to celebrate those who are living their Charmed Lives and to empower those who haven't yet realized that life may be imperfect, but in every day there is a Charmed moment.